Generational growth media

 MEDIA CONVERGENCE

 For starters  this is the merging of various media technologies and platforms formed into one system, therefore saying this they combine different type of content and communication channels, which is facilitated by a digital technology.

Technological integration 

•The advancement of digital technology has facilitated in convergence media, as proof now smartphones serves as a connection of consuming various type forms of media, such as streaming, news articles, podcasts, social media update and video.  

Content integration 

•This we look at how content  have grown in the 21st century compared to back in the days, they are different tradition media, such as newspaper, television and radio their content is now available in digital platforms, like newspapers now we have online editions with multimedia content and also TV shows that now we can stream online like Netflix.

Audience participation 

•By me saying we looking at the ability of audiences being able to actively engage and contribute to media content, using social media platforms by placing comments and sharing posts. YouTube does not only you to watch videos but also create your own content and share your content.

Cross platforms distribution 

•Media companies distribute content across multiple platforms, so to reach a wide range of audiences for example streaming platforms like Netflix, Shomax produce content using use  websites, social media platforms and mobile app so that we keep on being entertained.